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LINK Seattle Pride drops Amazon as a sponsor of city's LGBTQ parade

The e-commerce giant wanted the annual march to be renamed "Seattle Pride Parade Presented by Amazon," according to the nonprofit group's executive director.

(I agree that the branding of the actual event goes way too far in terms of corporate sponsorship.)

snytiger6 9 Mar 24
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2 comments

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1

Branding is a little to far for the event. Amazon should have been happy with being a part of it without trying to make it about them.

2

Excellent for them. I've celebrated in Seattle a few times and it's an excellent parade. I also loved the weed festival and Fremont for equinox.

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