It is the unnecessary over use. All offensive dialogue & words should serve to advance a concept or narrative but too often in America's shock & awe culture does not. I lament the loss of thoughtful prose especially from our previous President. The current Commander in Chief is a perfect example of an imperfect ability to grasp, dispense, & condense complicated issues. The over use & unnecessary use of expletives was a manner of rebellion during my boomer years growing up. It now has become ubiquitous & the shock value is diminished. Of course a living language is fluid. I suppose it is just the evolution of English & the diversity of our culture. Swear on. Offend onward. But lest it lose its impact, for good or ill,use it selectively.

Not me.

There will always be people anywhere and everywhere that will be offended by words. A rose by any other name is still a rose and will smell just as sweet.